We are all well aware of the impact smartphones, tablets, e-readers, phablets, and many other mobile devices have had on search in the past few years. Consumers are armed with high-tech machines, shrunken down to fit inside their pockets. They don’t have to sit in front of their desktops to...
It’s not easy being a business owner. There’s always someone that needs to talk to you or some paperwork that requires your signature. Whether your business resides in-store or online, the thought of adding one more thing to your plate can be daunting. This problem becomes even bigger when you know...
There are times when you see an ad you can’t look away from, a commercial you can’t stop watching, or a new YouTube video you want to share with everyone you know. If you’re a marketer, you can spot really good marketing from a mile away. Even if you’re not...
Just recently, mobile search has overtaken desktop. This takeover was predicted in the industry for some time. Google very recently confirmed mobile as the leading search device in 10 countries. With as much as mobile search has grown, social media marketing has also taken off as a way to reach more...
As an online business owner, you’re probably well aware of the saying “content is king.” If you blog regularly for your site, you’re already one step ahead. Regular blogging is undoubtedly one of the best ways to build your brand image and position yourself as an authority in your industry. ...
Last week we explored the importance of a healthy backlink profile. This week we’re going to look at building healthy outreach relationships. But before we can do that, we had to take care of a few things. Running a detailed audit on your backlink profile helps you get an idea...
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